Scholar Profile - Jeremy Macvean PDF Print E-mail
Jeremy Macvean

JEREMY MACVEAN

Regional Director, Asia Pacific at The Movember Foundation

Awarded a scholarship for the Meikle Files Black Leadership Program, 2014


What sort of work does your organisation do?

The Movember Foundation is the leading global organisation committed to changing the face of men’s health.

The Movember community has raised $580 million to date and funded over 800 programs in 21 countries. This work is saving and improving the lives of men affected by prostate cancer, testicular cancer and mental health problems.

The Movember Foundation challenges men to grow moustaches during Movember (formerly known as November), to spark conversation and raise vital funds for its men’s health programs. To date, 4 million moustaches have been grown worldwide, but we won't stop growing as long as serious men’s health issues exist.

Describe a typical day's work.

It depends what time of year it is! Movember 1st is a very busy day, making sure I’m clean-shaven for the month of moustache growing ahead and usually doing lots of media interviews and attending events to celebrate the start of Movember. Movember 30th is also a big one, celebrating the close of the great month and all of the fun and fundraising that’s taken place. Across the year there’s a huge amount of planning for the campaign, plus working with the Movember Foundation’s wide array of men’s health partners to deliver cutting edge programs that are truly changing the face of men’s health.

What are some of the key learnings from the Meikle Files Black Leadership Program?

The Meikle Files Black Leadership Program was fantastic! I learnt a lot about creating high performance environments, setting clear objectives for teams and the individuals within those teams, plus regularly reporting on performance against those objectives. From a personal perspective, the program covered some great tools for reframing any mental hurdles that are getting in the way of being 100% committed to a project. I’m already applying a huge amount of the learnings!

How has it impacted / changed / benefited your role and your organisation as a whole?

Great organisations are built by great leaders. Great things happen when teams are clear on what their goals are, the meaning behind why they do it, their required individual input for the team, plus how they are performing against set goals. It’s relatively easy to understand this in theory, however quite hard to apply in our busy work lives. I’ve applied a variety of the principles that I learnt in the Meikle Files Program at work, which has greatly improved the framework that the team is working within and the openness of communication. Even simple tips that were covered, like getting in the habit of measuring things out of ten, will improve our communication and shared understanding.

How did you come to be working in the not-for-profit sector?

Before working in the NFP sector I worked in advertising and media, in marketing and digital media roles. While this work was challenging and very enjoyable, I became restless to work in a field where there was an outcome beyond shareholder return. Making money is something that I’m very comfortable with, however working in an area where there was a benefit beyond that became more of a priority for me. That led to me pursuing a role at the Women’s Hospital in Melbourne advising them on digital strategy, from which I moved to the Movember Foundation to lead the Australia, New Zealand and Asia fundraising team.

What do you feel is most needed to sustain and build the impact of the not-for-profit sector?

One area that I’m extremely excited by is the increasing opportunity for NFPs to promote their messages and engage with stakeholders regularly via digital media. Cause-related organisations are best placed to make the most of this seismic shift in communications driven by the internet, given people are much more likely to participate in and share content from organisations that are focused on social good rather than the end game being commercial outcomes. I’m very keen to see NFPs build their digital media and content marketing capabilities, to drive their message, deliver programs and also fundraise.

What is something interesting / unique / unusual about you?

When I was growing up I wanted to be a rock star. I actually still do, however have come to the sobering realisation that not many careers in rock n roll are launched after the age of 40.


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"Great organisations are built by great leaders. Great things happen when teams are clear on what their goals are, the meaning behind why they do it, their required individual input for the team, plus how they are performing against set goals."


ABOUT JEREMY:

With a background in marketing and digital media, Jeremy has spent the past few years working with The November Foundation as the Asia Pacific Regional Director, utilising his skills to maximise awareness and participation in the campaign, and to drive conversations and fundraising for men’s health. He has most recently started working with the Peter Mac Cancer Centre as their Director of Digital Strategy.

In 2014, ASF awarded Jeremy a scholarship to attend Elkiem's prestigious Meikle Files Black Leadership Program.

ABOUT MOVEMBER FOUNDATION:

Annual revenue / size:

Extra Large - more than $25m pa (globally)

Segment of NFP sector:

Health

Operating in:

QLD, NSW, VIC, SA, NT, ACT, WA, TAS

Website:

https://au.movember.com/